A marketing consultancy for the digital economy  


MarketingBytes is a digital marketing consultancy run by Tim Nicholas. Its purpose is to leverage marketing and advertising technology to deliver customer-centric solutions that strengthen brands, build loyalty, and drive revenue.

Services

MarTech Platforms

Vendor review and selection for CRM/CDP, CMS, email/SMS/push, social media, data analytics and loyalty solutions.

Strategy & Advisory

Marketing communications planning & implementation. Customer research and journey mapping. Customer-focused thinking.

Website Design & Development

Build for the continuously-connected audience.

Apps, Mobile, Search and Social

Planning and vendor selection. Project manage design and development. Coordinate content management.

Clients & Projects

DIGITAL
Kmart Tyre & Auto (now mycar). Grace Removals. Australian Pork. Gilbert & Tobin. Volvo. 
Clean Energy Finance Corporation. Worley Parsons. Salt & Shein.
Australian Marketing Institute. Insurtech Australia. Global Insurtech Alliance.
Chartered Accountants ANZ [employed]. Cochlear [contract].
[Project Management via Bapple]: Weir Minerals. IC Markets. Waddle (from Xero). Youth Off The Streets.
St Vincents Hospital ('This Way Up' mental health services). Dataro. Pegasus (now Avetta). XForce. 
Netstrata. Media & Capital Partners. Rohrig Construction.

PRO BONO
With You We Can 

BRANDING & ADVERTISING (PRE-MARKETINGBYTES)
Singapore Airlines. Philips Electronics. Compaq Computer. Visa Card. AMP. NRMA. E*Trade. Subaru. Westinghouse. Colonial State Bank.
Reschs Beer. Codral/Sudafed/Actifed. Vick's Cough & Cold Range. 

Testimonials

Tim really gets marketing, digital and start-ups!  Tim has assisted Insurtech Australia on a number of marketing analysis projects over the last two years including analysis of our survey including managing the design presentation. He has also supported us in building a new website for our global alliance and provided lots of helpful advice in maximising our digital presence. Tim is always very responsive and provides a clear quote for the work he is undertaking and then delivers!

Simone Dossetor, CEO Insurtech Australia

We leveraged Tim's experience to manage two technical RFP's end-to-end. This involved writing the RFP based on our requirements, reviewing potential vendors and facilitating their presentations. Tim's approach was extremely professional. His attention to detail, commitment and communication throughout was flawless and I'd definitely recommend his services to others.

Danny Rogers, (formerly) Head of Marketing, Kmart Tyre & Auto

It is without hesitation that I recommend the consulting skills of Tim Nicholas as a marketing technologist . Tim has lead a number of critical strategic change programs at the Australian Marketing Institute and effectively delivered all programs and met program KPIs. Tim is effective at managing relationships at all levels and acts consciously in the best interests of the client and their customers.

Lee Tonitto, (formerly) MD of Australian Marketing Institute

Tim was the digital marketing subject-matter-expert for the ICAA, where some of his achievements have included building the digital platform to support all of the organisation's members, and driving the take-up and understanding of the strategic opportunity presented by use of social media. Working with Tim on a wide variety of projects over the years, I always found him to have a collaborative approach to his work, and to be very creative in bringing forward ideas to be considered. Tim has a persuasive approach in his presentation and communication skills and he is a good people and strategic leader.

Yasser El-Ansary, (formerly) GM Policy, Institute of Chartered Accountants Australia

 

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